The City of Hayward began an ambitious streetscape rehabilitation project to revitalize their downtown, encourage new investments, and create a truly pedestrian-oriented place. Callander Associates assisted by preparing an overall streetscape master plan for the nine-block downtown central business district as well as design for a four-block section on B Street, the city’s main downtown thoroughfare. Understanding the area’s character and incorporating it into the design was essential in creating a streetscape and a downtown that was unique and representative of Hayward. This analysis unearthed the large quantity of art deco-style architecture within the downtown core which was then translated into the character and details of the master plan. In conjunction with engineering and redevelopment staff, Callander Associates worked closely with property owners, stakeholders and the Council to add (and rework!) selected street trees, replace sidewalks, add lighting and street furniture, and a wide array of other improvements.
Award-winning streetscape improvements transformed and revived Hayward’s historic downtown.